Pretend Play has Real Benefits

By Sears Canada on November 24, 2014


Over the last 75 years, a number of theorists and researchers have identified the value of imaginative play as a vital component to the normal development of a child. Unstructured play that allows a child to pretend provides an outlet for, and inspires, creativity. According to the toy experts at Sears Canada, imagination play is an especially big trend this year with many popular brands.

Fisher Price and Leap Frog have new features such as Leap Frog TV featuring over 100 games to spark and challenge your child’s imagination. Barbie and Monster High have added new characters to let kids create new storylines. Perennially popular Lego and Transformers, the most classic imagination play toys, have added new twists to their Holiday lineup including a 20” light and sound power robot.

Walking into any toy store can be overwhelming, especially over the holidays. Going online is a great option to make your home computer a one stop shop for all the gifts on your children’s wish list. Starting early will ensure you don’t miss out on the hottest toys that are sure to bring joy, excitement and lots of hugs to the holiday season.


Brought to you by Sears Canada.

For more information on Top Holiday Toys or to shop the Sears 2014 Wish Book, go to

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